Modern Lawyer Marketing, LLC (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information collected through our website located at modernlawyer.org (the “Site”). This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our Site or inquire about our services.
1. Information we collect
We collect information that identifies, relates to, or describes you when you interact with our Site:
- Information you provide voluntarily: When you fill out a contact or lead form, we collect personal details such as your name, email address, phone number, law firm name, job title, and any specific project details or messages you choose to share.
- Automatically collected data: When you browse our Site, we automatically gather technical information, including your IP address, browser type, operating system, device details, referring URL, pages viewed, and the timestamps of your visit.
- Payment information: We do not collect or process credit card or payment details directly on our Site. All payments and transactions are processed securely through trusted third-party payment processors.
2. How we use your information
We use the information we collect for the following business purposes:
- Responding to your inquiries, scheduling discovery calls, and providing information about our legal marketing services.
- Delivering, maintaining, and improving our website performance and user experience.
- Running targeted advertising campaigns and measuring advertising performance through platforms like Google Ads.
- Sending administrative communications, service updates, or promotional emails (which you may opt out of at any time).
- Complying with legal obligations and enforcing our site terms.
3. Cookies and tracking technologies
We use cookies, web beacons, and tracking scripts to improve site navigation, analyze usage trends, and assist with our marketing efforts.
- Google Analytics: We use Google Analytics to collect anonymous statistical data regarding website traffic and visitor interactions. You can learn more about how Google uses data or opt out via the Google Analytics Opt-out Browser Add-on.
- Google Ads & remarketing: We use Google Ads tracking tags to measure the effectiveness of our campaigns and, in some cases, serve personalized advertisements on third-party sites based on your past visits to our Site.
You can adjust your web browser settings to decline or clear cookies. Please note that disabling cookies may affect certain functionality on our website.
4. How we share your information
We do not sell, rent, or trade your personal information. We only share data with trusted third parties under the following circumstances:
- Service providers: We may share information with vendors who assist in operating our website, hosting analytics, or managing email communications. These service providers are bound by strict confidentiality obligations.
- Legal compliance: We may disclose your information if required to do so by law, court order, or governmental regulation, or if necessary to defend our legal rights and property.
Modern Lawyer Marketing, LLC does not engage in SMS/text marketing, and we do not capture or share mobile phone numbers for text messaging campaigns.
5. Geographic scope
Our Site and services are intended exclusively for law firms and legal professionals operating within the United States. We do not intentionally target or collect personal data from individuals residing outside the United States, including the European Union or the United Kingdom.
6. Agency notice: no attorney-client relationship
Modern Lawyer Marketing, LLC is a specialized digital marketing agency and is not a law firm. Submitting information through our website contact forms does not create an attorney-client relationship. Please do not send confidential legal case information or sensitive personal data regarding legal matters through our website.
7. Your data rights & choices
Depending on your state of residence (e.g., California, Virginia, Colorado), you may have certain privacy rights regarding your personal information, including:
- Access & portability: The right to request copies of the personal data we hold about you.
- Correction: The right to request that we update or correct inaccurate data.
- Deletion: The right to request that we delete your personal information, subject to certain legal exceptions.
- Opt-out: The right to opt out of promotional emails by clicking the “Unsubscribe” link at the bottom of any marketing email we send.
To exercise any of these rights, please contact us using the information below.
8. Contact us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact us at:
Modern Lawyer Marketing, LLC
55 Stagecoach Rd.
Northfield, VT 05663